
Your Fractional Chief Revenue Officer, Sales Leadership and Scale-Up Solutions for Real, Sustainable Growth
We provide the experience, expertise and skillsets to assess your current sales function, identify obstacles to real growth, design an actionable plan and work with you to execute these growth-driving strategies. We’re easy to work with, we have a track record having worked with 100s of businesses and we will help you see results right away. Reach out today for your free 20 minute consultation.
Problems and Solutions
Sales and growth challenges can show themselves in many different ways, but can usually be segmented into a few simple categories. Do any of these sound familiar to you?
Inability to Generate Quality Sales Problems
Problem: “We’re not generating enough leads, and the leads we do have aren’t worth our time.”
Problem: “We get in front of the wrong people and can’t find decision-makers who actually have a budget.”
Problem: “It’s tough to grow the business when prospecting isn’t consistent, we don’t have a reliable process for generating top of our pipeline with the right kind of leads, it puts us at risk.”
Difficulty Navigating Sales Cycle and Closing Deals
Problem: “We don’t have a real sales process – everyone does their own thing.”
Problem: “Deals are just taking way too long to close. I feel like we’re spinning our wheels and getting nowhere – most of the time we just get ‘ghosted.’”
Problem: “We’re not sure how to price our product, and I’m worried we’re leaving money on the table.”
Misaligned Organizational Objectives and Structure
Problem: “I’m good at sales but I don’t know anything about managing and leading a sales team.”
Problem: “It’s really hard to find good salespeople. I feel like I’m always recruiting or training someone new. And, the good ones we do find just end up leaving.”
Problem: “I don’t have the time or bandwidth to manage sales on top of everything else I have to do. I need someone who can step in, give me some time back and just get things done.”
SUN Solutions
Fractional Solutions, Phenomenal Results.
No need to put off fixing the problem or pay for a full-time executive salary, that would include commissions, benefits or even equity. By leveraging our fractional expertise, companies gain access to seasoned professionals who implement data-driven strategies and scalable processes, leading to significant, measurable results. And, these solutions work for nearly any industry, including technology, manufacturing, financial services, professional services, healthcare and others.
Choosing SUN, Achieving GROWTH.
Creating the best process and having the right people in the right roles is at the center of everything we do. Our methodology utilizes targeted “sprints” to assess core functions and identify areas for improvement that allows for the development of specific time-bound specific strategies to generate impactful, timely results during our engagement.

Chief Revenue Officer
- Audit, Strategy Development and Process Implementation
- Organizational Alignment Across Sales, Marketing and Customer Success
- Review of Team Structure and Talent Assessment

Sales Leadership
- Pipeline Management and Optimization
- Team Performance Audit and Strategy Refinement
- Sales Methodology and Training

Scale-Up Support
- Business Development Services
- Technology Solutions
- Advisory Support
Getting started is easy.
Our engagements are targeted, focused and based on delivering real outcomes. And, we’ll be available to you when you need us most. We encourage all of our clients to reach out for any questions, at any time, we’re only a call, text or email away.
Conduct our proprietary SUN Assessment
(Sales Understanding and Needs Assessment), a deep-dive review that quickly diagnoses the health of your sales process and how your entire organization is aligned for revenue success. This allows us to uncover specific challenges and opportunities within your business.
Create a clear and actionable Sales and GTM Roadmap
This identifies immediate, high-impact opportunities for quick wins, generally starting with fixing issues around the sales pipeline, stuck deals, pricing problems or sales team structure.
Execute detailed Sales and GTM Action Plan
This includes clear goals and benchmarks and ensures we can measure our progress, holding everyone accountable for achieving the desired outcomes.